sneakers: just another medium for the expression of ourselves and the stories we want to tell.

A ten year career in building product comes with a social responsibility to do so with the best interest of the consumer in mind. That means finding the best and most creative ways to benefit the consumer not just physically, but emotionally and socially as well. As a CAM designer I strove to always use the most sustainable practices and materials. Being responsible to the consumer must extend into the world we live in and it’s well being. If we can not create our product in the interest of the planet, then maybe that story isn’t the one we should be telling.